Confidence, focus, passion, innovation, integrity! It sounds like a slogan that defines the perfect leader, doesn’t it? Would you add writing to these characteristics? Well, you....

    Confidence, focus, passion, innovation, integrity! It sounds like a slogan that defines the perfect leader, doesn’t it? Would you add writing to these characteristics? Well, you definitely should. Leaders are no longer people who simply give instructions, keep the organization together, and motivate the workers to do their best. Now, good leaders have to be writers, too.

    Inspiring presentations are among the main things that make a leader great. They are all about performance, but someone has to write those presentations. The writing part is all about communicating ideas and emotions. Even if it’s not a presentation we’re talking about, writing is still an important aspect of a leader’s work. They have to write reports, recommendations, and e-mail messages on a daily basis. The choice of words, sentence structure, and overall style of the content defines a leader’s personality and creates a lasting impression in the reader’s mind.

    The conclusion is obvious: if you want to improve the impression you leave as a leader, you have to work on your writing skills. Are you wondering how exactly writing makes you a better leader? Consider these 5 ways writing affects your performance:

    1. Through writing, you can share your vision with a wide audience

    Some of the best leadership books of all time have been written by leaders. They cemented their status as masters of leadership, and they left a mark on the development of future leaders.

    1. Writing makes you open to feedback

    When you share an article or blog post on the web, you’ll inevitably get divided opinions. Some people will like what you say, and others will criticize you. You’ll have to learn how to grow stronger from the feedback you get.

    1. Writing makes you an industry leader

    Maybe you are a leader in your organization, but how do you present yourself in the entire industry? The best way to share your message further is through written publications. They will make you the leader of the conversation in your industry.

    1. With writing, you attract influencers

    Engaging influencers is a really effective form of marketing. They can promote your ideas further and make you known to a wider audience. You can engage influencers through guest posts, public correspondence on social media, or other techniques that require effective writing.

    1. Writing helps you motivate people

    If Richard Branson can find the time to blog, then being busy is no excuse for you. Through writing in the form of blog posts, books, or targeted e-mail messages, you will spread your motivating ideas further and you’ll inspire more people to solve their problems.

    See? Writing makes sense. Now is the perfect time for you to start practicing!