Choosing the Best Big Data Database to Boost Your Business

Big data is now a buzzword everywhere you look. The adoption of IT systems to optimize operations in every aspect of life has led to increased data volumes, which have led to the idea of big data. However, it is not about the sheer size of the data being generated by businesses and organizations but more importantly, what these increasing datasets can be used for. In real sense, the definition of big data doesn’t matter much but instead, you should be concerned about how best to analyze and leverage this data.

Demystifying Big Data

To appreciate the concept of big data, consider how businesses today are targeting customers or how health organizations are offering better services. These are just two examples of how big data can be used practically. The main components of big data including volume, velocity, variety, variability and complexity are crucial in understanding what this phenomenon is all about.

It is not something to be feared but instead, it is a component that should be at the core of your operations. Take, for instance, how a new tennis ball is developed; a lot of data is collected,for example, performance of top players, before the best product is developed.

Well, your business might not be in tennis ball manufacture but still, you can use a powerful database to harness the power of big data. In this case, you will collect data from both traditional and digital sources and from inside your business and other external sources. This is not the usual process of surveys but instead, it is an ongoing journey of discovery and analysis.

Importance of a Big Data Database

To manage such data volumes, you need the best database. Choosing one might be tricky but luckily, you can now rely on DBA service by to help identify the best database and also help in administering it. This is a critical process in shifting towards data-driven marketing, which offers more advantages to your business.

Some of the best open-source big data websites you should consider include:

  • Cassandra – This NoSQL database was initially developed by Facebook but is now under Apache Foundation. Among the companies using it are Netflix, Reddit, Cisco, and Urban Airship among others. It is OS-independent and commercial support and services are offered by 3rd party vendors.
  • Terrastore – This big data database promises elasticity and advanced scalability while still delivering consistency. Among the features available include custom data partitioning, map/reduce querying and processing, and range queries among others.
  • FlockDB –This one is popular because is it Twitter's database and is used to store social graphs. It is advantageous due to its first reads and writes and horizontal scaling.
  • CouchDB – Stores your data in JSON documents and you can access these using JavaScript or the web. It is compatible with Windows, Linux, OS X and Android.

Other big data databases which can come in handy in your business include OrientDB, Riak, Hive (Hadoop's data warehouse) andInfoBright Community Editionm. Of course each of these databases comes with its own capabilities.Working with your DBA will help you identify the best.