Search Results: "Social Venture Networks/books/marketing-that-matters.htm" Results 133-138 of 362
Special-interest money is destroying our democratic process. But now that the Citizens United decision has thrown out campaign spending limits as abridgments of free speech, Americans want to know what they can do about it. Derek Cressman gives us the tools, both intellectual and tactical, to fight back.

There's nothing inherently unconstitutional in limiting the amount of speech, Cressman insists. We do it all the time—for example, cities control when and where demonstrations can take place or how long people can speak at council meetings. Moreover, he argues that while you choose to patronize Fox News, MSNBC, the
New York Times, or the Wall Street Journal, political advertising is forced upon you. It's not really free speech at all—it's paid speech. It's not at all what the Founders had in mind when they wrote the First Amendment.

Cressman examines how courts have foiled attempts to limit campaign spending, details what a constitutional amendment limiting paid speech should say, and reveals an overlooked political tool concerned citizens can use to help gain the amendment's passage. Seven times before in our history we have approved constitutional amendments to overturn wrongheaded rulings by the Supreme Court—there's no reason we can't do it again.

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In his books Somebodies and Nobodies and All Rise, Robert Fuller exposed rankism—abuse of the power inherent in rank to exploit or humiliate someone of lower rank. In Dignity for All, Fuller and Pamela Gerloff offer a concise, action-oriented guide to the concrete steps we can take to eradicate it. They focus on us as individuals—how we can recognize rankism in our own experiences, even in ourselves, and how, on a day-to-day basis, we can help others to see its insidious influence and work with them to create a better world.

Fuller and Gerloff offer advice on the best ways to forcefully but compassionately bring rankist behavior to light. They include examples of rankism in action as well as the often surprisingly simple things people have done to counteract it. Perhaps most importantly, they show how we can prevent rankism from taking root in the first place.
Dignity for All will help you map out your own personal strategy for creating a society in which every human being feels truly valued and respected.

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Making the Hardest Decisions


As a young aid worker, Sasha Chanoff was sent to evacuate a group of refugees from the violence-torn Congo. But when he arrived he discovered a second group. Evacuating them too could endanger the entire mission. But leaving them behind would mean their certain death.

All leaders face defining moments, when values are in conflict and decisions impact lives. Why is moral courage the essential factor at such times? How do we access our own rock-bottom values, and how can we take advantage of them to make the best decisions? Through Sasha's own extraordinary story and those of eight other brave leaders from business, government, nongovernment organizations, and the military, this book reveals five principles for confronting crucial decisions and inspires all of us to use our moral core as a lodestar for leadership.

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Explores the inspiring paradox of an extraordinary business that breaks all the rules.

  • The first book to explore the inspiring paradox of an extraordinary business that breaks all the rules
  • Offers an insider's view of this radical organization and its visionary founder
  • Describes the profound decisions behind its success and the key principles that make it replicable

The Aravind Eye Care System reinvented the rules of business to restore sight to the blind. Based in India, it is the world's largest provider of eye care and delivers surgical outcomes that equal or surpass those of developed countries-at less than 1 percent of the cost. In thirty-five years it has treated over 32 million patients, the vast majority for free. Those who can pay choose what they pay, and there is no paperwork. Refusing to rely on donations, Aravind is self-sustaining and highly profitable. Its baffling model is the subject of a popular Harvard Business School case study and has won admiration from Peter Drucker, Bill Clinton, and Muhammud Yunus. Infinite Vision is the first book to probe Aravind's history and the distinctive philosophies, practices, and values that unleashed its phenomenal success.

The authors share Aravind's improbable evolution from an eleven-bed eye clinic founded by Dr. G. Venkataswamy, a retired surgeon with crippled fingers, no money, and a magnificent dream. Drawing inspiration from his spirituality and, of all things, the low-cost, high-volume, standardized approach of fast-food franchises, Dr. V. and his team (which includes thirty-five ophthalmologists from his family) created an organization that has treated everyone from penniless farmers to the president of India.

How does Aravind flourish while flouting conventional logic at every turn? What can enterprises worldwide learn from it? Infinite Vision reveals the power of a model that integrates innovation with empathy, service with business principles, and inner change with outer transformation. It shows how choices that seem na¯ve or unworkable can, when executed with wisdom and integrity, yield powerful results-results that light the eyes of millions.


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This essential playbook shows how companies can scale success by coupling digital strategies with an investment in the health of their organizations and the people within.

To scale and grow, a company must get the organizational elements right. That begins with having the right strategy, the right leadership to drive it, and the right talent, culture, and organizational design to realize a company's potential. This is especially true in the AI era, where a company's most valuable assets are its people.

To begin with, leaders must rethink their value creation strategies. To hone their organizational edge, leaders must prioritize their organization's health in seven vital areas: strategic direction, culture, leadership, talent, organizational design, EID (equity, inclusion, and diversity), and well-being. No matter what type or size of business, those essential conditions must be leveraged for increased value and growth. Put simply: organizational matters matter. To hone their digital edge, leaders must understand AI, as advances in technology allow leaders to build organizations that can compete and win in the future. Finally, an investor mindset will enable leaders to invest wisely in the technology (and leverage that tech) that sets their organizations apart.

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Offering a revolution in Black business financing, this book centers the entrepreneur and responds to the systemic failures surrounding Black wealth building.

America has a huge racial wealth gap today. Owning a business is one of the best ways to build wealth-but entrepreneurs need capital. And investing in Black companies is obstructed by systemic racism and implicit biases that continue to create barriers to success.

Merging historical information and data with tactical examples and explanations, this practical guide shows us what needs to be done to change the way we support Black companies and how we think about wealth.

Norwood calls for investors to move away from extractive, individualistic, and exploitative approaches to capital and entrepreneurship. She asks us to move toward transformational, restorative, regenerative, and interdependent relationships to repair the impacts of systemic racism. Investors, large and small, need to say to Black business owners, We believe in you.

With an entrepreneur-centric approach, Believe-in-You Money challenges the systemic failure surrounding Black companies. This book is a guide on how Black entrepreneurs can be supported in sustainable ways and offers a shift in the way we think about who can be an investor while also aiming to change our personal relationships with money.

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