Today's business world is characterized by increasing change-technological, cultural, social, economic, and personal-the net effect of which is increasing anxiety, insecurity, and more pressure than perhaps ever before on today's employees, managers, and business owners. Managing By Values provides a practical, proven new solution for addressing these issues. Ken Blanchard and Michael O'Connor provide a framework for stability, continuity, and growth in the midst of these challenges.

Managing By Values describes a new measure and level of organizational success-beyond that of "Fortune 500" organizations. Blanchard and O'Connor show how organizations can commit to a way of doing business that enables all stakeholders-owners/shareholders, employees, customers, and others-to win. By committing to a common purpose and set of values, any organization can join the ranks of the "Fortunate 500." This list is defined, not by size or volume or profits, but by the quality of service available to customers and the quality of life accessible to employees.

Numerous books written over the last decade have stated both the need for, and power of, an organizational culture whose strategies, processes, and people are managed by a common vision, purpose, and set of values. Managing By Values goes beyond merely lobbying for such a management approach. Blanchard and O'Connor provide readers with a practical game plan that clarifies, communicates, and aligns the organization's practices at all levels and in all areas, with a defined, functional set of guiding values adopted throughout the organization. Many previous books have addressed the importance of values, but Managing By Values provides a clear methodology for defining and implementing such values to achieve organizational, group, team, and individual objectives.

Written in the simple, direct story format that has become a trademark of Ken Blanchard's previous books, Managing By Values builds on the mass of diverse research, experiences, and literature on organizational, group, and individual performance and satisfaction. Based on the authors' research and applied real-world experience with client organizations, Managing By Values provides a practical, proven approach for how to give your organization the gift of a promising future while also discovering a way for all of its stakeholders to be satisfied in the process.

• From the coauthor of The One Minute Manager, one of the bestselling business books of all time (over 9 million copies sold), and Empowerment Takes More Than a Minute (a 1996 BusinessWeek bestseller)
• Provides a concise game plan for designing and implementing a set of guiding values to achieve organizational, group, team, and individual objectives