The Pebble and the Avalanche

How Taking Things Apart Creates Revolutions

Moshe Yudkowsky (Author)

Publication date: 11/09/2005

The Pebble and the Avalanche
  • Offers a completely new, "big picture" look at what causes whole industries to change
  • Shows how this concept can be applied in any industry to unleash creativity and create dramatic improvements
  • Demonstrates that many of the most important breakthroughs of the past 200 years resulted from applying this concept

The Pebble and the Avalanche shows how the Internet, the auto industry, music downloading, and other rapidly evolving industries are all connected by the same dynamic -- disaggregation. Moshe Yudkowsky shows why this dynamic is crucial to survival in the 21st century marketplace, and how you can use it to bring about change in your industry.

Disaggregation means taking things apart -- for example, the break-up of AT&T, which greatly improved phone service. But there are more subtle examples. Separating information from the storage medium -- digital music doesn't rely on records, tapes, or CDs; digital photographs don't require paper; and digital movies don't need film -- has enabled millions of people to create and share their work (and others') far more easily than ever before, with enormous implications.

Think of this process as an avalanche: at the top of a mountain, rocks are jammed together in a solid mass. Pry some of these rocks loose and you will unleash a tremendous outpouring of energy that sweeps everything from its path. The same thing happens in technology: with the right innovation, you can pry the pieces of technology apart and unleash an outpouring of powerful ideas that shake apart whole industries.

Yudkowsky details exactly how disaggregation works, describing five different ways of taking things apart, and the many ways it can be used to generate new innovations. The Pebble and the Avalanche provides strategies for successfully adapting to a disaggregation revolution, and points towards the future, identifying several industries that are about to be completely transformed by disaggregation.

• Offers a completely new, "big picture" look at what causes whole industries to change
• Shows how this concept can be applied in any industry to unleash creativity and create dramatic improvements
• Demonstrates that many of the most important breakthroughs of the past 200 years resulted from applying this concept

Read more...

Formats
Hardcover - $27.95 - Members: $25.16
Hardcover - $27.95 - Members: $25.16
ePub - $27.95 - Members: $19.57
PDF eBook - $27.95 - Members: $19.57
Quantity
1
1
2
3
4
5
6
7
8
9
10
   
Book Details
Overview
  • Offers a completely new, "big picture" look at what causes whole industries to change
  • Shows how this concept can be applied in any industry to unleash creativity and create dramatic improvements
  • Demonstrates that many of the most important breakthroughs of the past 200 years resulted from applying this concept

The Pebble and the Avalanche shows how the Internet, the auto industry, music downloading, and other rapidly evolving industries are all connected by the same dynamic -- disaggregation. Moshe Yudkowsky shows why this dynamic is crucial to survival in the 21st century marketplace, and how you can use it to bring about change in your industry.

Disaggregation means taking things apart -- for example, the break-up of AT&T, which greatly improved phone service. But there are more subtle examples. Separating information from the storage medium -- digital music doesn't rely on records, tapes, or CDs; digital photographs don't require paper; and digital movies don't need film -- has enabled millions of people to create and share their work (and others') far more easily than ever before, with enormous implications.

Think of this process as an avalanche: at the top of a mountain, rocks are jammed together in a solid mass. Pry some of these rocks loose and you will unleash a tremendous outpouring of energy that sweeps everything from its path. The same thing happens in technology: with the right innovation, you can pry the pieces of technology apart and unleash an outpouring of powerful ideas that shake apart whole industries.

Yudkowsky details exactly how disaggregation works, describing five different ways of taking things apart, and the many ways it can be used to generate new innovations. The Pebble and the Avalanche provides strategies for successfully adapting to a disaggregation revolution, and points towards the future, identifying several industries that are about to be completely transformed by disaggregation.

• Offers a completely new, "big picture" look at what causes whole industries to change
• Shows how this concept can be applied in any industry to unleash creativity and create dramatic improvements
• Demonstrates that many of the most important breakthroughs of the past 200 years resulted from applying this concept

About the Author
Endorsements
Table of Contents
Excerpt

We also recommend

Project Decisions, 2nd Edition

Learn how to stop pouring vast sums of money into technology projects that don’t have a lasting impact by closing the com...

Building Better Ideas

Why do teams settle for bad ideas or kill good ones? Popular consultant B. Kim Barnes’s unique process of constructive de...

Navigating the Impossible

World-record endurance athlete and professional leadership coach Jason Caldwell draws on his amazing experiences to show ...

Creating an Environment for Successful Projects, 3rd Edition

Now in its third edition, this project management classic has been updated with an array of field-tested tools to help up...