Sort by:
{
Alpine.store('xUpdateVariantQuanity').updateQuantity('template--24498228691307__product-grid', '/products/9781609943479_future-hype');
});">
Everyone knows that today's rate of technological change is unprecedented. With technological breakthroughs from the Internet to cell phones to digital music and pictures, everyone knows that the social impact of technology has never been as profound.
Future Hype surveys the past few hundred years to show that many of the technologies we now take for granted transformed society in far more dramatic ways than recent developments so often touted as unparalleled and historic. Seidensticker exposes the hidden costs of technology and will help both consumers and businesses take a shrewder position when the next 'essential' innovation is trotted out.
{
Alpine.store('xUpdateVariantQuanity').updateQuantity('template--24498228691307__product-grid', '/products/9781576758007_future-hype');
});">
Everyone knows that today's rate of technological change is unprecedented. With technological breakthroughs from the Internet to cell phones to digital music and pictures, everyone knows that the social impact of technology has never been as profound.
But everyone is wrong. In fact, the pace of change isn't notably faster than in times past and most “revolutionary” technologies are just refinements of past breakthroughs. Using dozens of entertaining examples, high-tech industry veteran Bob Seidensticker debunks nine technology myths, proving that:
The rate of change is not exponential (myth #1),
Important new products don't arrive any faster than they ever have (myth #3),
The Internet doesn't really change everything (myth #8), and much more.
Future Hype exposes the hidden costs of technology and will help both consumers and businesses take a shrewder position when the next 'essential' innovation is trotted out.
But everyone is wrong. In fact, the pace of change isn't notably faster than in times past and most “revolutionary” technologies are just refinements of past breakthroughs. Using dozens of entertaining examples, high-tech industry veteran Bob Seidensticker debunks nine technology myths, proving that:
The rate of change is not exponential (myth #1),
Important new products don't arrive any faster than they ever have (myth #3),
The Internet doesn't really change everything (myth #8), and much more.
Future Hype exposes the hidden costs of technology and will help both consumers and businesses take a shrewder position when the next 'essential' innovation is trotted out.
{
Alpine.store('xUpdateVariantQuanity').updateQuantity('template--24498228691307__product-grid', '/products/9781576753705_future-hype');
});">
Everyone knows that today's rate of technological change is unprecedented. With technological breakthroughs from the Internet to cell phones to digital music and pictures, everyone knows that the social impact of technology has never been as profound.
Future Hype surveys the past few hundred years to show that many of the technologies we now take for granted transformed society in far more dramatic ways than recent developments so often touted as unparalleled and historic. Seidensticker exposes the hidden costs of technology and will help both consumers and businesses take a shrewder position when the next 'essential' innovation is trotted out.
Future Hype surveys the past few hundred years to show that many of the technologies we now take for granted transformed society in far more dramatic ways than recent developments so often touted as unparalleled and historic. Seidensticker exposes the hidden costs of technology and will help both consumers and businesses take a shrewder position when the next 'essential' innovation is trotted out.
{
Alpine.store('xUpdateVariantQuanity').updateQuantity('template--24498228691307__product-grid', '/products/9781605099842_future-search');
});">
NEW EDITION, REVISED AND UPDATED
Future Search is among the best-established and most effective methods for enabling people to make and implement ambitious plans. It has been used to redesign IKEA’s product pipeline in Sweden, develop an integrated economic development plan in Northern Ireland, and demobilize child soldiers in Southern Sudan. Written by the originators, this book is the most up-to-date account of this powerful change method.
This third edition is completely revised, reorganized, and updated with nine new chapters. It contains new cases and examples, advice on combining Future Search with other methods, and a summary of formal research studies. The chapters on facilitating diversity provide a theory, philosophy, and method for working with any task group.
Marvin Weisbord and Sandra Janoff offer specific guidance for Future Search sponsors, steering committees, participants, and facilitators and new ideas for sustaining action after the Future Search ends. They’ve added striking evidence of Future Search’s efficacy over time, examples of its economic benefits, guidelines for making Future Searches green, and much more. They include a wealth of resources—handouts, sample client workbooks, follow-up methods, and other practical tools.
If you want to do strategic planning, product innovation, quality improvement, organi-zational restructuring, mergers, or any other major change requiring stakeholder en-gagement, this book is your guide.
{
Alpine.store('xUpdateVariantQuanity').updateQuantity('template--24498228691307__product-grid', '/products/9781605094298_future-search');
});">
Future Search is among the best-established and most effective methods for enabling people to make and implement ambitious plans. It has been used to redesign IKEA's product pipeline in Sweden, develop an integrated economic development plan in Northern Ireland, and demobilize child soldiers in Southern Sudan. Written by the originators, this book is the most up-to-date account of this powerful change method.
This third edition is completely revised, reorganized, and updated with nine new chapters. It contains new cases and examples, advice on combining Future Search with other methods, and a summary of formal research studies. The chapters on facilitating diversity provide a theory, philosophy, and method for working with any task group.
Marvin Weisbord and Sandra Janoff offer specific guidance for Future Search sponsors, steering committees, participants, and facilitators and new ideas for sustaining action after the Future Search ends. They've added striking evidence of Future Search's efficacy over time, examples of its economic benefits, guidelines for making Future Searches green, and much more. They include a wealth of resources—handouts, sample client workbooks, follow-up methods, and other practical tools.
If you want to do strategic planning, product innovation, quality improvement, organizational restructuring, mergers, or any other major change requiring stakeholder engagement, this book is your guide.
This third edition is completely revised, reorganized, and updated with nine new chapters. It contains new cases and examples, advice on combining Future Search with other methods, and a summary of formal research studies. The chapters on facilitating diversity provide a theory, philosophy, and method for working with any task group.
Marvin Weisbord and Sandra Janoff offer specific guidance for Future Search sponsors, steering committees, participants, and facilitators and new ideas for sustaining action after the Future Search ends. They've added striking evidence of Future Search's efficacy over time, examples of its economic benefits, guidelines for making Future Searches green, and much more. They include a wealth of resources—handouts, sample client workbooks, follow-up methods, and other practical tools.
If you want to do strategic planning, product innovation, quality improvement, organizational restructuring, mergers, or any other major change requiring stakeholder engagement, this book is your guide.
{
Alpine.store('xUpdateVariantQuanity').updateQuantity('template--24498228691307__product-grid', '/products/9781605094281_future-search');
});">
Extensively revised and expanded, Future Search, which is the classic, definitive, bestselling book on one of most powerful methods for changing and improving all types of organizations and communities, includes a host of new tools, and three new chapters. If you want to do strategic planning, product innovation, quality improvement, organizational restructuring, or any other major change in a participative, whole system way, this book is your guide. Over 30,000 of the original edition sold.
{
Alpine.store('xUpdateVariantQuanity').updateQuantity('template--24498228691307__product-grid', '/products/9781605097121_gangs-of-america');
});">
The corporation has become the core institution of the modern world. Designed to seek profit and power, it has pursued both with endless tenacity, steadily bending the framework of law and even challenging the sovereign status of the state. Where did the corporation come from? How did it get so much power? What is its ultimate trajectory?
After he sold his successful computer book publishing business to a large corporation, Ted Nace felt increasingly driven to find answers to these questions. In Gangs of America he details the rise of corporate power in America through a series of fascinating stories, each organized around a different facet of the central question: "How did corporations get more rights than people?" Beginning with the origin of the corporation in medieval Great Britain, Nace traces both the events that shaped the evolution of corporate power and the colorful personalities who played major roles. Gangs of America is a uniquely accessible synthesis of the latest scholarly research, a compelling historical narrative, and a distinctive personal voice.
After he sold his successful computer book publishing business to a large corporation, Ted Nace felt increasingly driven to find answers to these questions. In Gangs of America he details the rise of corporate power in America through a series of fascinating stories, each organized around a different facet of the central question: "How did corporations get more rights than people?" Beginning with the origin of the corporation in medieval Great Britain, Nace traces both the events that shaped the evolution of corporate power and the colorful personalities who played major roles. Gangs of America is a uniquely accessible synthesis of the latest scholarly research, a compelling historical narrative, and a distinctive personal voice.
{
Alpine.store('xUpdateVariantQuanity').updateQuantity('template--24498228691307__product-grid', '/products/9781609943486_gangs-of-america');
});">
The corporation has become the core institution of the modern world. Designed to seek profit and power, it has pursued both with endless tenacity, steadily bending the framework of law and even challenging the sovereign status of the state. Where did the corporation come from? How did it get so much power? What is its ultimate trajectory?
After he sold his successful computer book publishing business to a large corporation, Ted Nace felt increasingly driven to find answers to these questions. In Gangs of America he details the rise of corporate power in America through a series of fascinating stories, each organized around a different facet of the central question: "How did corporations get more rights than people?" Beginning with the origin of the corporation in medieval Great Britain, Nace traces both the events that shaped the evolution of corporate power and the colorful personalities who played major roles. Gangs of America is a uniquely accessible synthesis of the latest scholarly research, a compelling historical narrative, and a distinctive personal voice.
{
Alpine.store('xUpdateVariantQuanity').updateQuantity('template--24498228691307__product-grid', '/products/9781576753194_gangs-of-america');
});">
The corporation has become the core institution of the modern world. Designed to seek profit and power, it has pursued both with endless tenacity, steadily bending the framework of law and even challenging the sovereign status of the state. Where did the corporation come from? How did it get so much power? What is its ultimate trajectory?
After he sold his successful computer book publishing business to a large corporation, Ted Nace felt increasingly driven to find answers to these questions. In Gangs of America he details the rise of corporate power in America through a series of fascinating stories, each organized around a different facet of the central question: "How did corporations get more rights than people?" Beginning with the origin of the corporation in medieval Great Britain, Nace traces both the events that shaped the evolution of corporate power and the colorful personalities who played major roles. Gangs of America is a uniquely accessible synthesis of the latest scholarly research, a compelling historical narrative, and a distinctive personal voice.
After he sold his successful computer book publishing business to a large corporation, Ted Nace felt increasingly driven to find answers to these questions. In Gangs of America he details the rise of corporate power in America through a series of fascinating stories, each organized around a different facet of the central question: "How did corporations get more rights than people?" Beginning with the origin of the corporation in medieval Great Britain, Nace traces both the events that shaped the evolution of corporate power and the colorful personalities who played major roles. Gangs of America is a uniquely accessible synthesis of the latest scholarly research, a compelling historical narrative, and a distinctive personal voice.
{
Alpine.store('xUpdateVariantQuanity').updateQuantity('template--24498228691307__product-grid', '/products/9781609943493_get-paid-more-and-promoted-faster');
});">
Bestselling author Brian Tracy reveals how, no matter what your current job, you can apply the secrets and strategies used by the highest paid people in our society to make yourself more valuable, maximize your strengths, and become virtually indispensable to your company.
Get Paid More and Promoted Faster is not a book on office politics. It doesn’t offer short cuts and work-arounds. It will help you develop the discipline and determination you need to get more done, earn the respect of co-workers and bosses, and move upward to greater and greater levels of success. It teaches the methods and behaviors that every manager wishes every employee to know. This book can serve not only as a guide to individual advancement but as the content of a career development plan for everyone in an organization.
The easy-to-apply ideas and techniques in Get Paid More and Promoted Faster will help you move rapidly up the career ladder and achieve more than you ever thought possible. Not only will you make more money, but you will also experience greater personal satisfaction and fulfillment, and make your life and career into something truly extraordinary.
{
Alpine.store('xUpdateVariantQuanity').updateQuantity('template--24498228691307__product-grid', '/products/9781576758021_get-paid-more-and-promoted-faster');
});">
Bestselling author Brian Tracy reveals how, no matter what your current job, you can apply the secrets and strategies used by the highest paid people in our society to make yourself more valuable, maximize your strengths, and become virtually indispensable to your company.
Get Paid More and Promoted Faster is not a book on office politics. It doesn't offer short cuts and work-arounds. It will help you develop the discipline and determination you need to get more done, earn the respect of co-workers and bosses, and move upward to greater and greater levels of success. It teaches the methods and behaviors that every manager wishes every employee to know. This book can serve not only as a guide to individual advancement but as the content of a career development plan for everyone in an organization.
The easy-to-apply ideas and techniques in Get Paid More and Promoted Faster will help you move rapidly up the career ladder and achieve more than you ever thought possible. Not only will you make more money, but you will also experience greater personal satisfaction and fulfillment, and make your life and career into something truly extraordinary.
Get Paid More and Promoted Faster is not a book on office politics. It doesn't offer short cuts and work-arounds. It will help you develop the discipline and determination you need to get more done, earn the respect of co-workers and bosses, and move upward to greater and greater levels of success. It teaches the methods and behaviors that every manager wishes every employee to know. This book can serve not only as a guide to individual advancement but as the content of a career development plan for everyone in an organization.
The easy-to-apply ideas and techniques in Get Paid More and Promoted Faster will help you move rapidly up the career ladder and achieve more than you ever thought possible. Not only will you make more money, but you will also experience greater personal satisfaction and fulfillment, and make your life and career into something truly extraordinary.
{
Alpine.store('xUpdateVariantQuanity').updateQuantity('template--24498228691307__product-grid', '/products/9781609944162_get-there-early');
});">
These days, every leader struggles with a paradox: you can’t predict the future, but you have to be able to make sense of it to thrive. In the age of the Internet, everyone knows what’s new, but to succeed you have to be able to sort out what’s important, devise strategies based on your own point of view, and get there ahead of the crowd.
Bob Johansen shares techniques the Institute for the Future has been refining for nearly forty years to help leaders navigate what, borrowing a term from the Army War College, he calls the VUCA world: a world characterized by volatility, uncertainty, complexity, and ambiguity. As the institute’s ten-year forecast makes clear, leaders now face fewer problems with neat solutions and more dilemmas: recurring, complex, messy, and puzzling situations. Get There Early lays out the institute’s three-step Foresight to Insight to Action Cycle that will allow readers to sense, make sense of, and win with dilemmas. Johansen offers specific techniques, ranging from storytelling to simulation gaming, as well as real-world examples to help readers turn the VUCA world on its head through creative use of vision, understanding, clarity, and agility. This book offers hope for leaders facing the constant tension—a dilemma in itself—between judging too soon and deciding too late.
{
Alpine.store('xUpdateVariantQuanity').updateQuantity('template--24498228691307__product-grid', '/products/9781576755310_get-there-early');
});">
It's the ultimate paradox for leaders: you can't predict the future, but you must make sense of it in order to thrive. To be successful, leaders need to sort out what's important, devise strategies based on their own point of view, and get there ahead of the crowd. But most leaders today are just concerned about getting there in time. Many are even willing to settle for getting there fashionably late. They focus on quick-fix problems, avoiding the kinds long-term of dilemmas that will characterize the future. But as Institute for the Future's ten-year forecast—which is included in the book—makes clear, today's leaders face more and more dilemmas: recurring, complex, messy, and puzzling.
Bob Johansen shares techniques refined over nearly forty years by the Institute of the Future to help you navigate your own organization's road to the future. He details real-world examples of how organizations like Procter & Gamble, Disney, Reuters, UPS, and the Centers for Disease Control have put these approaches into practice. Through fascinating and illustrative examples—including the Toyota Prius, the iPod, Crest Toothpaste, and many more—he shows that getting there early means finding new markets, new customers, and new products ahead of your competitors. It means anticipating the needs of your stakeholders. It means you'll be able to establish a position before your late-arriving competitors even have a chance to organize. It helps you think through what might happen and what should happen. It gives you time to consider alternative strategies. Ultimately, getting there early helps you see beyond the problems of the present and recognize possible futures before others do.
Get There Early lays out the Institute's three-step Foresight to Insight to Action Cycle that allows you to sense, make sense of, and win when faced with dilemmas. Johansen offers hope for leaders facing the constant tension—a dilemma in itself—between judging too soon and deciding too late.
Bob Johansen shares techniques refined over nearly forty years by the Institute of the Future to help you navigate your own organization's road to the future. He details real-world examples of how organizations like Procter & Gamble, Disney, Reuters, UPS, and the Centers for Disease Control have put these approaches into practice. Through fascinating and illustrative examples—including the Toyota Prius, the iPod, Crest Toothpaste, and many more—he shows that getting there early means finding new markets, new customers, and new products ahead of your competitors. It means anticipating the needs of your stakeholders. It means you'll be able to establish a position before your late-arriving competitors even have a chance to organize. It helps you think through what might happen and what should happen. It gives you time to consider alternative strategies. Ultimately, getting there early helps you see beyond the problems of the present and recognize possible futures before others do.
Get There Early lays out the Institute's three-step Foresight to Insight to Action Cycle that allows you to sense, make sense of, and win when faced with dilemmas. Johansen offers hope for leaders facing the constant tension—a dilemma in itself—between judging too soon and deciding too late.
{
Alpine.store('xUpdateVariantQuanity').updateQuantity('template--24498228691307__product-grid', '/products/9781576754405_get-there-early');
});">
GET THERE EARLY explains how leaders can anticipate future challenges and opportunities in order to optimally compete in the present. Using numerous examples and applying a revolutionary Foresight to Insight to Action model, Bob Johansen, former president and CEO of the Institute for the future, explains how to get a head start on your competition.
{
Alpine.store('xUpdateVariantQuanity').updateQuantity('template--24498228691307__product-grid', '/products/9798890571076_get-to-the-point-second-edition');
});">
Deliver razor-sharp points in all of your work communications! This updated classic enables you to captivate any audience, create meaningful impact, and make your words matter.
Every time you communicate, you're trying to move someone to feel, think, and act. You're trying to make a point. But very few communicators-regardless of their purpose or position-know their points, have true points, or even understand what a point is, rendering themselves pointless.
In this expanded second edition of the bestselling Get to the Point!, Joel Schwartzberg draws on his decades of experience as a strategic communications executive and public speaking coach to deliver a masterclass in high-impact communications for the digital age.
The new edition features a substantial amount of new content, including surprising research, real-world insight, and actionable tips that meet the modern needs of professionals up and down the organizational chart.
Using his trademark encouraging and often humorous voice, Schwartzberg helps you:
•Understand the Power of Points: Learn how points outperform topics, themes, and observations.
•Identify and Elevate Your Key Points: Create impactful speeches and slide presentations, emails and work chats, and Zoom and in-person meeting communications
•Distill Complex Ideas: Transform complicated concepts into crystal-clear messages.
•Boost Leadership Perceptions: Enhance impressions of competence and confidnce.
•Hook Audiences: Start and finish with compelling openings and closings.
•Tell Impactful Stories: Use stories, examples, and data in a way that highlights your points, not distract from them.
•Conquer Public Speaking Jitters: Use proven techniques to stay calm and in control
•Leverage AI Tools: Use artificial intelligence to support-not replace-effective communication
•Avoid Common Pitfalls: Sidestep the landmines that derail most communicators.
Whether you're a C-suite executive, salesperson, scientist, or student, Get to the Point! is a blueprint for evolving your written and spoken communications from informing to inspiring and pointless to powerful.
Don't just share ideas and make an impression. Champion your points and make a difference!
Every time you communicate, you're trying to move someone to feel, think, and act. You're trying to make a point. But very few communicators-regardless of their purpose or position-know their points, have true points, or even understand what a point is, rendering themselves pointless.
In this expanded second edition of the bestselling Get to the Point!, Joel Schwartzberg draws on his decades of experience as a strategic communications executive and public speaking coach to deliver a masterclass in high-impact communications for the digital age.
The new edition features a substantial amount of new content, including surprising research, real-world insight, and actionable tips that meet the modern needs of professionals up and down the organizational chart.
Using his trademark encouraging and often humorous voice, Schwartzberg helps you:
•Understand the Power of Points: Learn how points outperform topics, themes, and observations.
•Identify and Elevate Your Key Points: Create impactful speeches and slide presentations, emails and work chats, and Zoom and in-person meeting communications
•Distill Complex Ideas: Transform complicated concepts into crystal-clear messages.
•Boost Leadership Perceptions: Enhance impressions of competence and confidnce.
•Hook Audiences: Start and finish with compelling openings and closings.
•Tell Impactful Stories: Use stories, examples, and data in a way that highlights your points, not distract from them.
•Conquer Public Speaking Jitters: Use proven techniques to stay calm and in control
•Leverage AI Tools: Use artificial intelligence to support-not replace-effective communication
•Avoid Common Pitfalls: Sidestep the landmines that derail most communicators.
Whether you're a C-suite executive, salesperson, scientist, or student, Get to the Point! is a blueprint for evolving your written and spoken communications from informing to inspiring and pointless to powerful.
Don't just share ideas and make an impression. Champion your points and make a difference!
{
Alpine.store('xUpdateVariantQuanity').updateQuantity('template--24498228691307__product-grid', '/products/9798890571069_get-to-the-point-second-edition');
});">
Deliver razor-sharp points in all of your work communications! This updated classic enables you to captivate any audience, create meaningful impact, and make your words matter.
Every time you communicate, you're trying to move someone to feel, think, and act. You're trying to make a point. But very few communicators-regardless of their purpose or position-know their points, have true points, or even understand what a point is, rendering themselves pointless.
In this expanded second edition of the bestselling Get to the Point!, Joel Schwartzberg draws on his decades of experience as a strategic communications executive and public speaking coach to deliver a masterclass in high-impact communications for the digital age.
The new edition features a substantial amount of new content, including surprising research, real-world insight, and actionable tips that meet the modern needs of professionals up and down the organizational chart.
Using his trademark encouraging and often humorous voice, Schwartzberg helps you:
•Understand the Power of Points: Learn how points outperform topics, themes, and observations.
•Identify and Elevate Your Key Points: Create impactful speeches and slide presentations, emails and work chats, and Zoom and in-person meeting communications
•Distill Complex Ideas: Transform complicated concepts into crystal-clear messages.
•Boost Leadership Perceptions: Enhance impressions of competence and confidnce.
•Hook Audiences: Start and finish with compelling openings and closings.
•Tell Impactful Stories: Use stories, examples, and data in a way that highlights your points, not distract from them.
•Conquer Public Speaking Jitters: Use proven techniques to stay calm and in control
•Leverage AI Tools: Use artificial intelligence to support-not replace-effective communication
•Avoid Common Pitfalls: Sidestep the landmines that derail most communicators.
Whether you're a C-suite executive, salesperson, scientist, or student, Get to the Point! is a blueprint for evolving your written and spoken communications from informing to inspiring and pointless to powerful.
Don't just share ideas and make an impression. Champion your points and make a difference!
Every time you communicate, you're trying to move someone to feel, think, and act. You're trying to make a point. But very few communicators-regardless of their purpose or position-know their points, have true points, or even understand what a point is, rendering themselves pointless.
In this expanded second edition of the bestselling Get to the Point!, Joel Schwartzberg draws on his decades of experience as a strategic communications executive and public speaking coach to deliver a masterclass in high-impact communications for the digital age.
The new edition features a substantial amount of new content, including surprising research, real-world insight, and actionable tips that meet the modern needs of professionals up and down the organizational chart.
Using his trademark encouraging and often humorous voice, Schwartzberg helps you:
•Understand the Power of Points: Learn how points outperform topics, themes, and observations.
•Identify and Elevate Your Key Points: Create impactful speeches and slide presentations, emails and work chats, and Zoom and in-person meeting communications
•Distill Complex Ideas: Transform complicated concepts into crystal-clear messages.
•Boost Leadership Perceptions: Enhance impressions of competence and confidnce.
•Hook Audiences: Start and finish with compelling openings and closings.
•Tell Impactful Stories: Use stories, examples, and data in a way that highlights your points, not distract from them.
•Conquer Public Speaking Jitters: Use proven techniques to stay calm and in control
•Leverage AI Tools: Use artificial intelligence to support-not replace-effective communication
•Avoid Common Pitfalls: Sidestep the landmines that derail most communicators.
Whether you're a C-suite executive, salesperson, scientist, or student, Get to the Point! is a blueprint for evolving your written and spoken communications from informing to inspiring and pointless to powerful.
Don't just share ideas and make an impression. Champion your points and make a difference!
{
Alpine.store('xUpdateVariantQuanity').updateQuantity('template--24498228691307__product-grid', '/products/9798890571052_get-to-the-point-second-edition');
});">
Deliver razor-sharp points in all of your work communications! This updated classic enables you to captivate any audience, create meaningful impact, and make your words matter.
Every time you communicate, you're trying to move someone to feel, think, and act. You're trying to make a point. But very few communicators-regardless of their purpose or position-know their points, have true points, or even understand what a point is, rendering themselves pointless.
In this expanded second edition of the bestselling Get to the Point!, Joel Schwartzberg draws on his decades of experience as a strategic communications executive and public speaking coach to deliver a masterclass in high-impact communications for the digital age.
The new edition features a substantial amount of new content, including surprising research, real-world insight, and actionable tips that meet the modern needs of professionals up and down the organizational chart.
Using his trademark encouraging and often humorous voice, Schwartzberg helps you:
•Understand the Power of Points: Learn how points outperform topics, themes, and observations.
•Identify and Elevate Your Key Points: Create impactful speeches and slide presentations, emails and work chats, and Zoom and in-person meeting communications
•Distill Complex Ideas: Transform complicated concepts into crystal-clear messages.
•Boost Leadership Perceptions: Enhance impressions of competence and confidnce.
•Hook Audiences: Start and finish with compelling openings and closings.
•Tell Impactful Stories: Use stories, examples, and data in a way that highlights your points, not distract from them.
•Conquer Public Speaking Jitters: Use proven techniques to stay calm and in control
•Leverage AI Tools: Use artificial intelligence to support-not replace-effective communication
•Avoid Common Pitfalls: Sidestep the landmines that derail most communicators.
Whether you're a C-suite executive, salesperson, scientist, or student, Get to the Point! is a blueprint for evolving your written and spoken communications from informing to inspiring and pointless to powerful.
Don't just share ideas and make an impression. Champion your points and make a difference!
Every time you communicate, you're trying to move someone to feel, think, and act. You're trying to make a point. But very few communicators-regardless of their purpose or position-know their points, have true points, or even understand what a point is, rendering themselves pointless.
In this expanded second edition of the bestselling Get to the Point!, Joel Schwartzberg draws on his decades of experience as a strategic communications executive and public speaking coach to deliver a masterclass in high-impact communications for the digital age.
The new edition features a substantial amount of new content, including surprising research, real-world insight, and actionable tips that meet the modern needs of professionals up and down the organizational chart.
Using his trademark encouraging and often humorous voice, Schwartzberg helps you:
•Understand the Power of Points: Learn how points outperform topics, themes, and observations.
•Identify and Elevate Your Key Points: Create impactful speeches and slide presentations, emails and work chats, and Zoom and in-person meeting communications
•Distill Complex Ideas: Transform complicated concepts into crystal-clear messages.
•Boost Leadership Perceptions: Enhance impressions of competence and confidnce.
•Hook Audiences: Start and finish with compelling openings and closings.
•Tell Impactful Stories: Use stories, examples, and data in a way that highlights your points, not distract from them.
•Conquer Public Speaking Jitters: Use proven techniques to stay calm and in control
•Leverage AI Tools: Use artificial intelligence to support-not replace-effective communication
•Avoid Common Pitfalls: Sidestep the landmines that derail most communicators.
Whether you're a C-suite executive, salesperson, scientist, or student, Get to the Point! is a blueprint for evolving your written and spoken communications from informing to inspiring and pointless to powerful.
Don't just share ideas and make an impression. Champion your points and make a difference!